I began doing work in the online marketplace with the Bank of Montreal. I created a set of icons to be used in a FirstClass BBS, called The Possibilities Network Online. No one thought the web would catch on... That seems so long ago now.

Partners' Film Company

Corporate website

Art Direction/Design/Animation

Kinder

Website

Art Direction/Design/Project Management

Canadian Tire eFlyer

Online weekly flyer and corporate website

Art Direction/Design

ATI

Product website

Art Direction/Design

Toys 'R' Us Canada

Product e-newsletter

Art Direction/Design

Toronto Life - Film Festival site

Blog style website

Art Direction/Design

Mobile Marketing

Conference Website

Design

Toronto School of Art

Website

Design

Bookworm

Website (Concept)

Art Direction/Design/Project Management

Lasoo

Website

Art Direction/Design/Project Management

Black Market

Website

Design

Posibilities Network Online : Bank of Montreal

FirstClass Bulletin Board Service

Design/Illustration

Process

I usually begin my work by doing research on the client, marketplace and competition. Then I’ll do a site plan and possibly a couple of linears. Once I have a concept of what I want to do I move on to filling in the colours and details in Photoshop.

In the past couple of years I have been learning how to take my photoshop comps. into HTML and CSS. This has allowed me to take my work from idea straight through to the web.

Of course every project is different and depending on the client and business my process has always remained flexible. I believe that flexbility is one of my strengths and one of the keystones to design, after all design is “form fits function”. Not to be confused with decoration in which trendy cookie cutter solutions are applied to give the project a trendy look without consideration of the message.

Open source is a way of thinking

Today the market place is full of custom made solutions. I spent the better part of my career down-playing out-of-the-box solutions. I am now seeing the great opportunities of working within the open source market.

Clients include

Bank of Montreal, Delta Hotels, Canadian Tire, Partners' Film Company.